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The Ideal Client

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In English

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Books
by Alexander Repiev

"The Savvy Advertiser"
5th edition, in Russian
and Bulgarian

"Marketing Thinking,
or Clientomania"

in Russian & English

TOC,
Abstract & Preface
in English
 

If you don't want
your business in Russia
to be "enigmatic," come to us!

Western marketing & advertising campaigns
must be creatively reworked
to be efficient in Russia & CIS.
And we are damn good at that!
Our company is a fusion of
Western expertise & local knowledge.
 

By way of introduction to
the Russian marketing & advertising scene
you can read:

A Glimpse of Russia's Advertising and Marketing
by Alexander Repiev

A book by Alexander Repiev
 

Available at Amazon.com

THIS PROVOCATIVE BOOK is not a traditional compendium
of marketing definitions, schemes, diagrams, and matrices.
It’s an exciting story about marketing thinking, a fairly elusive substance, which is akin to the musical ear.
The absence of that “ear” turns a Harvard graduate
into a useless and even dangerous marketing robot.
Its presence makes even a rough-and-ready
shop keeper into a bullet-biter and achiever.

— Sir Winston Churchill

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Repiev Marketing School:  
www.repiev.ru

+7  495 194-5221